New survey shows accelerating SUV boom
A new Ford Motor Company survey shows SUVs are highly desired by Millennials – those aged 17-34 – indicating Europe’s SUV boom is poised to accelerate as the generation reaches […]
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Parents drive kids mad on road trips
Kids are often blamed for being a disruptive influence on car journeys, but according to a new Ford survey parents are creating just as much tension while on the move. […]
The age of enlightenment
As car technology continues to evolve at an astounding rate, one of the things manufacturers are focusing on, in regards to car safety, is the design and development of lighting. […]
Ford develop world-first knee airbag
The all-new Ford Mustang is the first vehicle to be equipped with a new type of knee airbag that is integrated within the lid of the glove box, instead of […]
Gamers to revamp future of mobility
Ford Motor Company announced yesterday during Gamescom a competition that challenges video game developers to create solutions for global mobility issues. The Ford Smart Mobility Game Challenge, developed with Cologne Game […]
Ford developing advanced headlights
Driving at night, particularly on unlit roads, can be a nerve-wracking experience. Ford is developing new lighting technologies that will enable drivers to more easily identify potential hazards, including pedestrians, […]
Ford joins rivals with self-driving car tech
Executives at Ford have announced that the car company is joining other major car manufacturers in stepping up efforts to roll out self-driving cars, Reuters reports. The US car company […]
New Ford video tech helps drivers see around corners
Ford is introducing a new camera technology that can see around corners, even when drivers cannot, to help avert accidents. The innovative Front Split View Camera -available as an option […]
Ford opens portfolio to competitors
Ford Motor Company is offering competitors access to its electrified vehicle technology patents – a move to help accelerate industry-wide research and development of electrified vehicles. In 2014, Ford filed […]
Ford introduces free service app
Ford has introduced a new service app designed to benefit the owners of Ford vehicles within the UK and across Europe. The Ford service app, available to download for free […]
Ford extends Motorcraft’s reach
Ford has signed up to WhoCanFixMyCar.com – a parts and servicing price comparison site designed to highlight the best choices for vehicle maintenance and repair work. Participating dealers from Ford’s […]
Ford teams up with ‘Marmalade’
Marmalade to help reduce the cost of motoring for young drivers – and make the dream of owning a new car a reality. The scheme brings together the popular Ford […]
