Kia names new president
![](https://www.bodyshopmag.com/wp-content/uploads/2023/12/BSM_Kia_MarcHedrich_211223.jpg)
Kia has announced that Marc Hedrich will take over from Won Jeong Jeong as president and CEO.
Hedrich has been with the company since 2015 and steps up from his role as president of Kia France.
He said: “The European market is playing an important role in the brand’s worldwide efforts to become a leading EV brand by launching 15 EVs by 2027 and by raising the proportion of electrified car sales to 55% in 2030. Going forward, the European team will continue its bold transformation process to become a sustainable mobility solutions provider, with a focus on our people, planet and profit. I’m excited to work with the strong European team to contribute to this goal.”