Jules in the UK crown
DS Automobiles has named Jules Tilstone as the brand’s new UK managing director.
Taking over from Alain Descat, Tilstone has held the position of European commercial director of DS Automobiles since 2017 and has been employed by PSA Groupe for more than 20 years.
He said: “We have an exciting future ahead as a young and agile new premium brand with electrification at the heart of our strategy. We have an enormous opportunity to deliver a razor sharp customer focus as we look to establish a seamless digital presence, consolidating our DS Stores and Salons and are committed to providing the choice between a digital and a physical experience at each and every stage of the journey.”
Descat departs the UK to take the position of marketing director for France.
