Big changes for JD Garage Equipment
To reflect its heritage and ambitious plans for the future, JD Garage Equipment is changing its name to Everard and announcing an exclusive partnership deal with the German specialist, Beissbarth, in the UK.
As part of its complete rebrand, Everard takes its name from its founder John and sons (and current directors), James and Nick Everard. Following a period of sustained business growth, headquartered in Newport, East Yorkshire, will also become the sole UK distributor for the Beissbarth range of automotive test and service equipment.
The Beissbarth partnership solidifies Everard’s position as the premier provider of prestige vehicle workshop spaces in the UK. Already partner to the industry’s leading equipment suppliers, it offers a total service process from design to aftercare support.
“We’re immensely proud of our reputation, but the company’s title no longer did justice to our remit. We design, craft and offer ongoing support to the most elegant workshop spaces in the UK and we wanted to associate our family name with this promise of quality,” said Nick Everard, Everard director. “JD Garage Equipment has forged something special that Everard can build upon. The Beissbarth partnership represents a wonderful opportunity to act as exclusive partner for a company whose products and ethos are perfectly aligned with our own: proven quality and trusted workmanship supported by a family-run business steeped in heritage.”
Covering everything, from its head office in Yorkshire through to its fleet of service engineers, the rebrand to Everard will prime the business as it further increases market share and develops new products and services. Tailoring its solutions to suit customer needs, Everard boasts a portfolio of best names in garage equipment, allowing the best possible return on investment with the lowest possible downtime.
