Ancaster Group renews BCA partnership
Ancaster Group has extended its remarketing partnership with BCA for a further three years until the end of 2025.
As part of the deal, BCA will continue to support the South-East dealer group with online remarketing programmes.
The three-year remarketing programme will see a total of around 4,500 vehicles offered, with BCA customers nationwide being able to bid on Ancaster Group stock every Tuesday via BCA Online and the BCA Buyer app.
Stephen Wood, managing director of Ancaster Group, said: “We are delighted to renew our partnership with BCA for a further three years to continue to generate the best possible buying power for our stock. BCA is the clear market leader in delivering innovative remarketing programmes that maximise digital engagement and BCA Dealer Pro helps to create efficiencies and synergies across our group wide used car programme.”
Craig Purvey BCA CCO, said: “Ancaster Group is an ambitious, well-established business that shares our passion for innovation. We look forward to working with Ancaster Group for a further three years and are delighted to have been awarded this extended remarketing deal which will offer our buyers a regular source of desirable and saleable stock every week.”