drivvn bolsters leadership team

eCommerce agency drivvn has named Jacqui Barker as head of commercial.

The company specialises in helping automotive manufacturers and retailers streamline their online services, and works with Stellantis, Jaguar Land Rover, Toyota, and Honda.

Barker will lead the commercial operation to support the company’s global growth plans.

Peter Brown, chief executive officer at drivvn, said: “Jacqui brings a wealth of energy and experience to drivvn and she will lead our global development plans. The pandemic has seen a huge shift in consumer behaviour, and our modular approach will help optimise conversion across the buying journey.”

Barker said: “It is a great time to work with a super talented team that is set to make a real difference to the world of automotive retail. Understanding the rapidly evolving customer buying journey is more important than ever and I believe we will grow quickly thanks to our easy to adopt modular approach.”

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