New digital trade channel goes live
BCA is launching a new Retail Ready digital sales channel exclusively for trade customers.
The channel will host vehicles prepared cosmetically and mechanically to a new industry retail standard devised and delivered by BCA to meet the needs of its customers.
Vehicles will be available to buy 24/7 with the channel launching 1 October. Additional sale events to include live online auctions will follow.
BCA’s trade customers can retail the vehicles directly themselves or, if they are contracted cinch partners, list and sell Retail Ready vehicles through the cinch retail eCommerce platform.
The new channel will act as a virtual showroom extension for BCA’s trade customers, providing access to a huge portfolio of retail-prepared vehicles that are ready to sell from the point of purchase. It means BCA’s trade customers can instantly meet the needs of their customers efficiently and profitably, while avoiding the overheads typically associated with holding, preparing and presenting stock for retail.
Stuart Pearson, COO BCA UK Remarketing said: “This new and innovative Retail Ready service from BCA will provide our trade customers with increased selling opportunities and allow them to drive improved efficiencies within their businesses. The new BCA Retail Ready channel will act as a virtual extension to the customer’s showroom, with a huge portfolio of the best quality, retail prepared vehicles available for instant wholesale purchase.”
