Ford names Lisa Brankin new MD
Lisa Brankin has been appointed as managing director, Ford of Britain and Ireland.
She will be responsible for all of Ford’s marketing, sales and service activities in the United Kingdom and Ireland, and will report to Jon Williams, vice president, Sales, Ford of Europe.
Roelant de Waard, vice-president, marketing, sales and service and general manager, passenger vehicles, Ford of Europe, said: “Lisa has shown great leadership over many years in her senior roles in the Ford of Britain team and is the right person to take the business forward in our largest market in Europe. At the same time, we thank Andy for his many years of service and contributions to Ford.”
