McLaren Glasgow takes European prize
McLaren Glasgow has been named McLaren European Retailer of the Year 2018.
The McLaren Retailer of the Year Programme has been running since 2015 to distinguish the very best retail locations of McLaren Automotive. The inaugural European and Global award was claimed by McLaren Glasgow in its first year of trading, with the retailer successfully defending its European region crown in 2016.
The 2018 edition saw entries from the entire McLaren retail network, including 26 locations situated in the European region. All contenders were meticulously benchmarked using an extensive assessment process and rated in key areas including sales, customer service, aftersales and marketing. McLaren Glasgow emerged as the European region Retailer of the Year 2018 joining McLaren retailers in Beverly Hills, Taipei and Mexico as one of four regional finalists for the Global Retailer of the Year 2018 Award. The overall accolade was claimed by McLaren Beverly Hills.
David Gilbert, managing director – Europe, McLaren Automotive, said, ‘I would like to congratulate McLaren Glasgow on claiming its third McLaren European Retailer of the Year award. McLaren Glasgow continues to set high standards in marketing, customer service and aftersales in addition to exemplary sales performance. This achievement is testament to the team’s commitment and I look forward to working together to continue this success in 2019.’
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