Fyfes invests in training
Fyfes Vehicle and Engineering Supplies Ltd has taken part in Blue Print filter training, held over four branches in Ballymena, Belfast, Omagh and Lurgan.
30 Fyfes staff attended the training, covering its external sales team, counter staff and branch managers.
The training was carried out by Charles Figgins and addressed the latest filtration technology being driven by Blue Print Filters, along with the numerous benefits available to aftermarket customers.
The presentation began with the key selling points of its filters, covering the features and functions of a good filter, including Bypass Valve Operation, before it moved on to the different types of air, fuel and cabin filters available, illustrating in detail the technology involved.
Tony Fyfe, Fyfes managing director, said, ‘One of the most important things is that our staff have sound confidence and knowledge in the products they are selling. Garages want to fit a quality filter product that not only works but offers superior performance, and these training sessions equip our team with the right expertise and understanding of Blue Print’s OE pedigree to be able to communicate this to customers.’
